Privacy Policy

Information We Collect

We collect information you provide directly to us, including:

• Name, phone number, and email address when you fill out our enquiry or appointment forms
• Medical history and skin/hair concerns shared during consultation — collected and stored as part of your patient record
• Messages sent to us via WhatsApp, phone, or email
• Photos of treatment areas, taken with your explicit consent for clinical records and progress tracking

We also automatically collect limited technical data when you visit our website, such as your browser type, device, pages visited, and approximate location. This is collected via standard web analytics tools (e.g. Google Analytics) and does not identify you personally.

How We Use Your Information

We use the information we collect to:

• Schedule and manage your appointments
• Provide dermatology and aesthetic treatments safely and effectively
• Maintain your medical and treatment records as required by clinical practice standards
• Send appointment reminders, follow-up care instructions, and treatment-related communication
• Respond to your enquiries via phone, WhatsApp, or email
• Improve our website and services using anonymised analytics data
• Send occasional updates about our services — only if you have opted in

We do not use your information for automated decision-making or profiling.

Sharing of Information

We do not sell, rent, or trade your personal information to any third party.

We may share limited information only in the following circumstances:

• With a referring dermatologist or specialist, when required for your ongoing medical care and with your knowledge
• With trusted technology providers who operate our website, booking, or communication tools — under strict data processing agreements
• When required by law, court order, or a government authority in India

Medical Records & Data Retention

Patient medical records — including consultation notes, treatment records, and clinical photographs — are retained for a minimum of 7 years from the date of last treatment, in line with standard medical practice guidelines in India.

Enquiry data (from website forms or WhatsApp) is retained for up to 2 years for follow-up and service improvement purposes.

You may request access to or deletion of your non-medical personal data at any time by contacting us. Medical records cannot be deleted where retention is required by clinical or legal obligation.

Cookies & Website Tracking

Our website uses cookies — small text files stored on your device — to improve your browsing experience and understand how visitors use the site. Cookies we use include:

• Essential cookies — required for the website to function correctly
• Analytics cookies — used to understand traffic and user behaviour (Google Analytics, anonymised)
• Marketing cookies — only if you interact with ads or social media links on our site

You can control or disable cookies through your browser settings. Disabling essential cookies may affect website functionality.

Security

We take reasonable technical and organisational measures to protect your personal information from unauthorised access, loss, or misuse. Our website uses HTTPS encryption. Access to patient records is restricted to clinical staff only.

No method of transmission over the internet is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

Third-Party Links

Our website may contain links to external websites — such as our social media pages (Facebook, Instagram) or payment gateways. This privacy policy applies only to skinessence.co.in. We are not responsible for the privacy practices of third-party websites.

Children's Privacy

Our website is not directed at children under 18. We do not knowingly collect personal data from minors without parental or guardian consent. If a minor is a patient at our clinic, consent is obtained from a parent or legal guardian.

Your Rights

You have the right to:

• Request a copy of the personal data we hold about you
• Ask us to correct inaccurate personal data
• Request deletion of your personal data (subject to medical record retention obligations)
• Withdraw consent for marketing communications at any time
• Raise a concern with us about how your data is handled

To exercise any of these rights, please contact us using the details below.

Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the "Last updated" date at the top of this page. We encourage you to review this page periodically. Continued use of our website after any changes constitutes your acceptance of the updated policy.